LAGUNA PHILIPPINES, JUNE 2023
Perya in the Philippines is a traditional fair or carnival that holds a significant place in Filipino culture. It is a lively event that features amusement rides, game booths, food stalls, and live entertainment. Peryas are commonly held during town fiestas or special occasions and attract people of all ages. They provide a source of entertainment, fun, and a chance to indulge in local delicacies. Peryas are an integral part of Philippine celebrations, showcasing the vibrant spirit and enjoyment deeply rooted in Filipino tradition but local perya operators in the Philippines face challenges such as competition from modern entertainment, rising costs, safety concerns, changing preferences, seasonal demand, weather dependency, and limited marketing resources.
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